Generative Art Initiative

- transforming code into art
Navigation

    Tags

Screen shot 2011-03-21 at 4.37.49 PM
Screen shot 2011-03-21 at 4.43.33 PM
Screen shot 2011-03-21 at 4.44.04 PM
What got me Generative?

My introduction to Generative Art was from a man called Joshua Davis, and more specifically his work done for the launch of the new BMW Z4 – Z4byJD. This was probably one of the most inspirational works I’ve encountered. Being a player in the digital field I always have been very passionate about advances in the field, and combined with what I see as fine art this is a winner. Coming from a marketing & strategy background, I believe that the work created a breakthrough into a brand new sub-genre of art, combining experiential marketing with the art&design world.

Z4 by Joshua Davis


Added Oct 20, 2008
at 10:00 am.
—
Category South Africa
Tags , , , ,
Permalink →
2 Comments

Looking back at this, 2 years later, this remains one of my favourite and most inspiring jobs.

Francois Botha, 10.20.08 11:07 am

I also got in to Generative Art since i saw this project (Z4byJD).
Thanks Joshua!

Marco Heleno, 10.20.08 12:14 pm

© Generative Art Initiative 2012.

The Generative Art Initiative aims to showcase the best examples of the artform to the world. Generative art is art or design generated, composed, or constructed through computer software algorithms, or similar mathematical or mechanical autonomous processes. The most common forms of generative art are graphics that visually represent complex processes, music, or language-based compositions like poetry. Other applications include architectural design, models for understanding sciences such as evolution, and artificial intelligence systems.

—

transforming code into art